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How to create a good video?
Textual content is increasingly being replaced by video materials. Users prefer to watch things rather than read. Do you have visual content on your social media channels? Perhaps you should consider providing it, and thus increase traffic on your website? Types of videos – choose the best one for you Explainer Video Explainer videos are…
6 major mistakes made in video marketing
It is crucial to avoid the basic mistakes while publishing videos. Otherwise, you will let all the effort and funds put into video production go to waste. Mistake 1: Standard thumbnail Do you know this saying: ‘do not judge a book by its cover’? Well, this rule does not apply to the video marketing strategies.…
How to manage your YouTube channel
YouTube is now the second largest search engine, right after Google. The rule says: be where your customers are. They are on YouTube, so you should be there too. But, what possibilities does it offer? What do you need to know at the very beginning You log into YouTube with your Google Account. They are…
Explainer Video and Product Animation – a powerful tool
An Explainer Video is a video which explains the functions of a product or a service. The video clearly highlights information about an offer or the company itself. A Product Animation has the same purpose as an explainer video, namely the explanation of how a product or service works. There is only one difference. The…
Why do you need Video Marketing?
Video is gaining more and more recognition these days. Here are only few facts and stats which prove that video is one of the strongest marketing tool you can use while promoting your products or services. 96% of B2B organizations are using video as part of their online marketing. 70% of marketing professionals say “video converts…
5 Ways to promote your video online
Making a creative and engaging video is the first step in getting your online video noticed. However, without the proper online marketing in place, a great video may go unnoticed. Listed below are 5 ways to promote your video online, helping you to maximize the visibility of your videos. Share the video through social media A…
How to promote a book with a video trailer?
The need to promote a book for an author or publishing company in a dynamic, eye-catching way is increasingly important for online marketing purposes. In a competitive market where books can be downloaded and publishing companies can distribute books more easily, a promotional tool such as a book trailer in form of an online video…