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Podcast: Dr Gov Van Ek, Co-Founder – BitCar
Edward Loades: We’re here at the TechXLR8 conference at the ExCeL Centre in London, we’re joined by Gov van Eck from BitCar . Thanks very much for joining us. Gov van Eck: Yeah, hi, it’s good to meet you. My name is Gov van Eck and I’m a Co-Founder of BitCar. What is BitCar? Well,…
Podcast: Yama Habibzai, Chief Marketing Officer – Densify
Edward Loades: So we’re here it’s TechXLR8 in London at the ExCeL centre. And I’m very happy to be joined by Yama Habibzai from Densify. He’s the Chief Marketing Officer. And we’re just going to have a little discussion about the event and also about his kind of marketing strategy going forward in his company.…
Part 2 of 2: Voice-recognition, disrupting the marketing landscape
But how does this impact marketing? If you thought that Google was the main search engine being used for voice searches, as is the case for typed searches, you’d be wrong. Alexa & Cortana both use Bing. These two tech giants represent the largest swell of voice enabled devices – meaning more voice users will…
ZOIS Web Design: A Word From Our Lead Developer…
Krystian – Lead Web Developer, Black Cliff Media As part of our case study and in depth look at the new web design we created for the Zero Outage Industry Standard (ZOIS) Association – we caught up with our lead Web Developer, Krystian and asked him to shed some light on the project from his…
Case Study: Creating a new website for Zero Outage Industry Standard (ZOIS) Association
Black Cliff Media had the right ideas, the knowledge to implement these and – most importantly – the sense how they fit into our DNA. Needless to say that the whole project was executed in a very professional manner – with high quality design and technology throughout. Walter Sedlacek, Zero Outage Industry Standard Association The…
Part 1 of 2: Voice-recognition, disrupting the marketing landscape
The pursuit of ease and convenience ‘We are all creatures of habit’ – If you ever required proof, just know that I’ve written that same phrase countless times. We get used to doing something a certain way, we get better at it until the point comes where we are able to minimise the input (effort)…
Podcast: Rhiannon Williams, Senior Marketing Manager – Channel at Gamma
Edward Loades: We’re here today at UC Expo at the XCeL in London. And we’re speaking to Rhiannon Williams from Gamma, who is the Senior Marketing Manager. We’re going to ask just a few questions about various pain points within their company, and some hopefully insightful marketing agenda for you today. And so just like…
Podcast: Mark Schaefer, Author, Business Consultant & Speaker
Edward Loades: Today, we’re joined by best-selling author, business consultant and international speaker of note and all around marketing guru, Mark Schaefer.. Thank you very much indeed, Mark, for joining us today. Mark Schaefer: Well, thank you. Thanks for the nice introduction. Edward Loades: And your latest book: ‘Marketing Rebellion – The Most Human Company…
Podcast: James Fulton, Senior Marketing Manager at PGi
Maria Loades: Hello, I’m here at UC Expo speaking to James Felton, Senior Marketing Manager of PGI. Hi, James. James Fulton: Hi, Maria Loades: We just had a quick call you said this was very successful event. Can you tell us the importance of being part of such event and actually having a stand? James…
BCM Experts’ Corner: Sarah Kent, MD – Whistle PR
We were very fortunate to catch up with Sarah Kent, Managing Director at Whistle PR and get her take on one of the most fundamentally important areas to focus on – getting the ‘green light’ for your marketing & comms activities from your senior board. Without further ado, here’s Sarah with her advice… Whether you’re working…
Generating value through in-person events
In-person events, breathing life back into traditional marketing In today’s world, there are a variety of ways that you can promote your brand. For the most part, it seems that marketing is focused on virtual approaches however, that doesn’t mean that you should ignore some of the more traditional methods. In-person events are one of…
Pillar Content & Why You Should be Using it
Content & strategy in one If you are trying to market your business in the modern world, then chances are that you will know that content is one of the most important things that you need to focus on. That said, it isn’t always the easiest of things to get right. Much like many other…