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Podcast: Dr Gov Van Ek, Co-Founder – BitCar
Edward Loades: We’re here at the TechXLR8 conference at the ExCeL Centre in London, we’re joined by Gov van Eck from BitCar . Thanks very much for joining us. Gov van Eck: Yeah, hi, it’s good to meet you. My name is Gov van Eck and I’m a Co-Founder of BitCar. What is BitCar? Well,…
Podcast: Yama Habibzai, Chief Marketing Officer – Densify
Edward Loades: So we’re here it’s TechXLR8 in London at the ExCeL centre. And I’m very happy to be joined by Yama Habibzai from Densify. He’s the Chief Marketing Officer. And we’re just going to have a little discussion about the event and also about his kind of marketing strategy going forward in his company.…
Podcast: Mark Schaefer, Author, Business Consultant & Speaker
Edward Loades: Today, we’re joined by best-selling author, business consultant and international speaker of note and all around marketing guru, Mark Schaefer.. Thank you very much indeed, Mark, for joining us today. Mark Schaefer: Well, thank you. Thanks for the nice introduction. Edward Loades: And your latest book: ‘Marketing Rebellion – The Most Human Company…
Podcast: James Fulton, Senior Marketing Manager at PGi
Maria Loades: Hello, I’m here at UC Expo speaking to James Felton, Senior Marketing Manager of PGI. Hi, James. James Fulton: Hi, Maria Loades: We just had a quick call you said this was very successful event. Can you tell us the importance of being part of such event and actually having a stand? James…
Key Marketing Trends for 2019 & Beyond! (Part 2)
Welcome to our second and final part of our run-down of the greatest marketing trends for 2019 and beyond. Click here if you missed part one, otherwise scroll down to see the last of the important marketing influences for 2019 moving forward. 6. Content Marketing: Divide and conquer Content Marketing as a whole continues…
Key Marketing Trends for 2019 & Beyond! (Part 1 of 2)
Before the hit sequel, there was… Welcome to the first of our two-part guide: Key-Marketing Trends for 2019 & Beyond’ which identifies the greatest marketing influences for next year and the future. Jam-packed with content and links to the opinions from experts that we have been fortunate to pick the brains of throughout 2018. So…
Podcast Interview: Dr Paul Hammer, Founder and CEO – BIOMES
Edward Loades: We’re here at Digital 2018 and I’m very happy to be joined by Dr. Paul Hammer from Biomes. And we’re just going to have a quick chat to him about his company and about his marketing strategy moving forward. And great to have you with us. And so we just like to, you…
Podcast Interview: Gregor Almássy, Director of Marketing – Huawei
Edward Loades: Hello, we’re here it’s Digital 2018 cologne. And we’re speaking to Gregor Almássy, who is Marketing Head of Germany at Huawei . So hello to you. And thank you very much indeed for your time today. Gregor Almássy: Hello, nice to meet you. Edward Loades: Can you just give us just a brief introduction,…
Podcast Interview: Olaf Lorenz General Manager, International Marketing Division – Konica Minolta
Edward Loades: I’m here with Konica Minolta Business Solutions’ General Manager and Marketing Head, Olaf Lorenz. And we’re just going to have a short chat about all things marketing and your plans going ahead and the challenges we that you’re facing and pain points you’re facing at this moment. So how, at the moment, how are…
Podcast Interview: Sabine Elsner, Marketing Manager Europe – AudioCodes
Edward Loades: It’s a Digital 2018 in Cologne, and I’m speaking to Sabine Elsner from AudioCodes,. And we’re just going to have a little discussion about digitalisation and AudioCodes, marketing moving forward, what they’re up to and I’ll let Sabine shed more light on that. Sabine Elsner: Well, hi, everybody. My name is Sabine. Well,…
B2B Marketing Expert Interviews – Johnny Walker
“When we have understood our clients problems and pains so well that they think we have read their mind, then our conversion rates jump.” We’re very pleased to be joined today by Johnny Walker, Marketing Manager at We Are CONKER & Non Executive Director for My Community Bank. A very warm welcome to you. Your…
Podcast: Camila Luz, Event Marketing Manager – Logic Monitor
Jordan Copplestone: I’m here with Camilla of Logic Monitor. And she’s very kindly just agreed for me to run some quick questions from a marketing perspective. So Camilla, how would you explain the benefits of digital transformation to your customers? Camila Luz: Well, that’s quite an easy question because we’re a SaaS tool. So everything…