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Podcast: Mark Schaefer, Author, Business Consultant & Speaker

Edward Loades: Today, we’re joined by best-selling author, business consultant and international speaker of note and all around marketing guru, Mark Schaefer.. Thank you very much indeed, Mark, for joining us today. Mark Schaefer: Well, thank you. Thanks for the nice introduction. Edward Loades: And your latest book: ‘Marketing Rebellion – The Most Human Company…

Pillar Content & Why You Should be Using it

Content & strategy in one If you are trying to market your business in the modern world, then chances are that you will know that content is one of the most important things that you need to focus on. That said, it isn’t always the easiest of things to get right. Much like many other…

Data-Driven Marketing

Marketing precision without the heavy lifting Marketing your business is incredibly important, after all, without getting your name out there you are never going to gain the success that you hope for. The only trouble with marketing is that it is can be incredibly difficult, time consuming and sometimes expensive to do. What is data-driven…

B2B Marketing Expert Interviews: Isha Chander

We are very fortunate to be joined today by Isha Chander, Head of Marketing for 6point6. Hello and welcome Isha. The company 6point6, where you are the Head of Marketing is a tech consultancy which has enjoyed huge rapid growth over a relatively short period of time. How would you describe the marketing ethos within…